How to ask customers for Google reviews

Most customers are happy to leave a review — they just never get round to it, or can't find your listing. Your job is to ask at the right moment and remove every ounce of friction. Here are the methods that work, roughly in order of how well they convert.

Get your review link first

From your Google Business Profile you can copy a short “Get more reviews” link that drops customers straight into the review box. This one link powers every method below — share it in texts and emails, print it on receipts, or turn it into a QR code.

The best ways to ask

• In person, at the peak moment.Right after you've delivered — “If you were happy with today, a quick Google review really helps us.” Personal and effective.
• By text. A short, friendly message with your review link. High conversion — people read texts fast and tap straight through.
• By email. Ideal as part of a follow-up or invoice. Put the review link on a clear button.
• QR code. On the counter, the receipt, a leaflet or your van — customers scan and review in seconds.
• On paper. A small card handed over with the job, with a short URL and QR code.

The rules, briefly

Ask everyone, not just the customers you know are happy, and never offer a discount, freebie or prize draw in return — that breaks Google's policies and can get your reviews removed. Full detail in how to get more Google reviews the right way.